Valentine’s Day: radio listeners count on love songs… and love

• Europe-wide survey by radio.de shows the importance of Valentine’s Day: Valentine’s Day means nothing to only just over 5 percent of listeners
• In France, couples in love are planning candlelight dinners; in Spain, love songs matter most

Hamburg, 10 February 2016. On the occasion of the upcoming Valentine’s Day, radio.de, Germany’s largest radio app and website, asked its listeners in four European countries how they – regardless of gender – want to surprise their sweetheart on Valentine’s Day. The good news first: only 5 percent of listeners chose the answer “This day means nothing to me”; the trend towards romance continues unbroken, at least among radio listeners. The biggest romantics were found in Spain, with only 3.7 percent showing no interest in Valentine’s Day, and the biggest romance philistines in Germany, with over 7 percent.

Among the remaining possible answers, the candlelight dinner fared worst with 28.2 percent approval, mainly because Spanish men and women do not seem to associate it with Valentine’s Day at all: only 14.4 percent of radio listeners between Murcia and Madrid opt for the romantic dinner. The figures in France are quite different – there, it is part of the lovers’ day for 43.2 percent. In direct comparison, the love song is clearly stronger: although only just under 30 percent of French participants count on the power of love songs, love songs perform strongly in the other countries and reach almost 40 percent approval overall, most clearly in Spain with 42.4 percent. And on the last option everyone agreed: 46.2 percent of participants across Europe chose the deliberately ambiguous answer “♥♥♥”, which simply means “love” … or maybe more.

Source: Survey on the regional radio.net services radio.de, radio.at, radio.fr and radio.es in Germany, Austria, France and Spain. 1,500 participants, multiple answers were allowed.

About radio.net // radio.de GmbH

radio.de GmbH is the operator of the international service radio.net, as well as the regional services radio.de, radio.at, radio.fr, radio.es, radio.pt, radio.it, radio.pl, radio.se and radio.dk. Following the successful launch of radio.de in 2007, the Europe-wide expansion began in 2008 and was continued beyond Europe in 2015 with the launch of the international service radio.net. With just one click, the service offers access to more than 30,000 national and international stations, web radios and podcasts. The right station is always with you on the go, too – the free app is available for iOS and Android smartphones and tablets, Windows Phones and BlackBerry10 devices.

With the radio player, users can find both purely internet-based stations and the online streams of well-known FM stations. In addition to editorial and personal listening tips, stations can be sorted by popularity, music genre, topic, city, country or language.